The village idiot of Las Vegas talks about reality shows and Asian viewing habits...

"Kam, remember when we talked with that guy from Nielsen, and he told us that the season finale of 'Super Girl' had 400 million viewers. Well, I did a little research on that figure, and I've come to a conclusion." Super Girl is a Chinese reality show that would be akin to American Idol. To put into prospective just how big 400 million viewers on a single night is: The most watched program on American television every year is the Super Bowl. Nielsen estimates that 100 million American viewers are watching the game at some point or another. Big as it gets in terms of media advertising.

"What's your point? The Chinese watch a lot of television." Kam is a no nonsense kind of guy. So I cut straight to it. "If 400 million people in China, on a single night, are willing to watch a reality show, which by the way is a four times greater number then Americans who watched the Super Bowl this year. Well, it tells me one thing. The television viewing habits of the Chinese are ripe for fragmentation."

I like to end every post of mine with a thought I'm having...Call it the village idiot thought of the day. "I've been telling anyone who will listen that I have a great concept for a reality show. Picture a small town white guy from Kansas running around Las Vegas acting like a fool, add some Vegas spice, throw in a billion Chinese, and who knows what could come of it."